Privacy Policy
Last updated: 11 September 2026
1. Overview
Luztrend ("we", "us", "our") understands how important your personal information is to you, and we apply security measures that meet legal requirements and recognised industry standards to protect it. This Privacy Policy explains how we collect, use, store, share and protect your personal information, and the rights you have.
This policy applies to your purchase and use of Luz AIbox products and services through aiagent.luztrend.com (the "Site").
2. Information We Collect
When you use the Site and our products and services, we may collect the following types of information:
2.1 Information You Provide
- Account information: name, email address, phone number, WhatsApp number;
- Order information: product model purchased, quantity, price, order number, shipping address;
- Payment information: payment method (Stripe / PayPal). We do not store your full credit card or bank card details — payment information is handled directly by the payment provider;
- Support communications: information you provide when you contact us by email, WhatsApp or other channels.
2.2 Information Collected Automatically
- Device information: device model, operating system version, browser type and version, screen resolution;
- Log information: IP address, access time, pages visited, referrer, user agent;
- Usage information: time on page, click behaviour, scroll depth, cart actions, checkout flow;
- Cookies and similar technologies: we use cookies to maintain your cart state and remember your preferences.
2.3 Product Usage Information
- During operation, Luz AIbox hardware may collect device status, system logs and error reports for product improvement and troubleshooting;
- Your conversations with the AI Agent are stored on the local device by default and are not uploaded to our servers unless you actively enable cloud sync;
- Records of cloud LLM calls (call time, model type, credits consumed) may be logged for billing and service optimisation.
3. How We Use Your Information
We use the information we collect for the following purposes:
- Completing transactions: processing your order, payment, shipment and after-sales service;
- Providing services: activating your product, managing your credit plans, providing technical support;
- Improving products: analysing usage data to optimise features, performance and user experience;
- Security: detecting and preventing fraud, abuse and security threats;
- Communications: sending order confirmations, shipping notices, product updates and security alerts;
- Marketing: with your consent, sending product news and promotions. You can unsubscribe at any time. If you wish, email support@luztrend.com.
4. Sharing and Disclosure
We do not sell your personal information to third parties. We may share your information only in the following circumstances:
- Service providers: with third parties that help us deliver our services, including payment processing (Stripe, PayPal), logistics, cloud hosting, analytics (Google Analytics, Microsoft Clarity) and email services. These providers may use your information only within the scope of the services they provide to us.
- Legal requirements: where required by law or a competent government authority, or to protect the legitimate rights and interests of us and our users.
- Business transfer: in the event of a merger, acquisition or transfer of assets, your information may be transferred as part of the transaction.
- With your consent: with your explicit consent, we may share your information with third parties.
5. Storage and Security
- Storage location: your personal information is stored on servers in secure data centres, and some data may be stored through cloud service providers.
- Security measures: we use HTTPS encrypted transmission, access control, data encryption and security auditing to protect your information.
- Retention period: we retain your personal information only for as long as necessary for the purposes described in this policy. Order information is generally retained for the period required by law after the transaction is completed (typically 5–7 years).
- Data localization: Luz AIbox conversation content is stored on the local device by default, and you have full control over deleting local data.
6. Your Rights
Under applicable data protection laws, you have the following rights in relation to your personal information:
- Right of access: you may request access to the personal information we hold about you;
- Right to rectification: you may ask us to correct inaccurate or incomplete personal information;
- Right to erasure: in certain circumstances, you may ask us to delete your personal information;
- Right to restrict processing: in certain circumstances, you may restrict how we process your personal information;
- Right to data portability: you may obtain your personal information in a structured, commonly used, machine-readable format;
- Right to object: you may object to our processing of your personal information based on legitimate interests, and to marketing use;
- Right to withdraw consent: you may withdraw any consent you have previously given at any time.
To exercise these rights, please contact us at support@luztrend.com. We will respond within 30 days of receiving your request.
7. Cookie Policy
The Site uses cookies and similar technologies to provide, protect and improve our services:
- Essential cookies: used for basic site functions such as maintaining cart state and user sessions; these cannot be disabled;
- Analytics cookies: used to understand how users use the Site (Google Analytics, Microsoft Clarity), helping us improve it;
- Preference cookies: used to remember your preferences (such as language and colour selection).
You can manage or delete cookies through your browser settings. However, disabling essential cookies may affect some site functionality.
8. Third-Party Services
The Site integrates the following third-party services, each with its own privacy policy:
- Google Analytics: website traffic analysis, privacy policy
- Microsoft Clarity: user behaviour analysis (heatmaps, session replay), privacy policy
- Stripe: payment processing, privacy policy
- PayPal: payment processing, privacy policy
9. Children's Privacy
The Site and our products are not directed at children under 13. We do not knowingly collect personal information from children under 13. If you believe we may have collected a child's information, please contact us and we will delete it promptly.
10. Cross-Border Data Transfers
Because our services are available to users worldwide, your personal information may be processed and stored on servers located outside your country or region. Data protection laws may differ between jurisdictions. We will take appropriate measures to ensure your information is adequately protected when transferred across borders.
11. Changes to This Policy
We may update this Privacy Policy from time to time. The updated policy will be published on the Site with a "Last updated" date. For material changes, we will notify you via a site notice or email. Your continued use of our services constitutes acceptance of the updated policy.
12. Contact Us
If you have any questions, comments or suggestions about this Privacy Policy, or wish to exercise your data rights, please contact us:
- Email: support@luztrend.com
- Sales: sales@luztrend.com
- WhatsApp: +44 7563 064850
